FootJoy Contest : Show Us Your True Colours
You create them | Build them online | Send us your masterpiece | We let the readers vote | Somebody Wins (well, actually two people win as we have a pair of ICONs for him and a pair of LOPROs for her to give away courtesy of FootJoy Canada) HOW IT WORKS Go to the MyJoys section of the FootJoy website. There you will have the option of designing your very own pair of shoes. Gentlemen, please choose from any of the ICON series. Ladies, please... [Read More...]
The footsteps of an ICON
New Flagship Product Embodies the Very Best of FootJoy It would be difficult to argue that FootJoy continues to be the standard by which all other golf footwear products are measured. After all, this is their core business, they are the market-share leaders – and their deep heritage of over 100 years in the game makes the name and those two letters, FJ, iconic within the golf industry. Inspired and tested by the many of the very best players... [Read More...]
ourJOYS : Customizing an ICON
If you’re like me, you like to customize things. Personalization is one of the most important buzzwords surrounding marketing people in all industries these days as we, the often-over-catered-to-consumer, make our purchasing decisions with this empowered option in mind. Blame it on the web, blame it on technology, blame it on the rain … market segmentation and the niches it has created has allowed those of us who would prefer not to... [Read More...]
‘Fore Words’ from the Inbox …
Signings: FootJoy, the #1 Shoe in Golf and #1 Shoe on every Tour Worldwide, announced that it has entered into a multi-year agreement with Padraig Harrington. Following a historic 2008 season in which he captured two major championships, was named PGA Tour Player of the Year and The European Tour Golfer of the Year, Harrington will add yet another “#1” to his resume when he laces up the #1 Shoe in Golf in 2009 SYNR-G Harrington will wear the new... [Read More...]
