Cobra Go Time

Everyday golfers – more than likely, like yourself – tend not to care too much about the inner musings and or rumblings within the industry. Suffice to pass along that there is a real push to try and grow the game. In the US, they are calling it Golf 2.0. Easy translation – the game needs to attract more players – specifically new players – and to do that it needs to be more fun. Which is sort of what we’ve been... [Read More...]

Getting Amp’d up about Cobra

Some really cool stuff continues to be making it’s way into the market with the Cobra stamp on it. Whoever says golf doesn’t need a little more style, flair, and youthful exuberance – well- hasn’t been playing much golf lately. We expect 2012 to be a year with a much bigger focus on breaking down traditions and adding a little more fun to the game. We also see Cobra as one of those brands that is embracing this movement.... [Read More...]

The Rust is No Longer History

Seems like a lot of brands are spending a little bit of extra time in the product attics dusting off past successes in an effort to revitalize a category.  If you’ve got it, flaunt it … right?  Cobra’s Trusty Rusty wedges were ahead of their time once, so it stands to reason they’re prime for a retro re-intro.  And to be socially correct (that’s the current day politically correct) they’re even suggesting using... [Read More...]

The ZL Encore From Cobra

No tricks, just treats.  The ZL from Cobra gets a little longer and little straighter. Or where we play, a little better.  Hit one today – well, November 15th. Press Release Below: ZL Encore Driver is about Distance and Choice with Black and White Offerings (COBRA) – This fall, COBRA is bringing golfers everywhere even longer and more forgiving drives with the ZL Encore Driver. Featuring E9 Face TechnologyTM with dual roll, the ZL Encore... [Read More...]

Loose Cannons and the Fortunate 500

Swing for the fences! Sorry, swing for the fairways. Or the over those trees. Or, maybe even across the parking lot. Cobra’s newest driver iteration is called the Long Tom.  Named after a WW2 cannon, the Long Tom features a 48″ shaft, a new ultralight shaft and grip, and some serious ball compressing technology which, when combined, create the highest length to weight ratio of any Cobra driver.  This is going to be fun. And for a... [Read More...]

Cobra’s S3 Makes Things Black and White

Good vs Evil. Ying and Yang. Good or Bad. Ebony and Ivory. Cobra’s S3 Driver can now cater to the Doppleganger in all of us. Same great technology as the previously released black version – just in white. And for all of us that tend to play bi-polar golf, there is always the option to buy both.  Full Release below the fold: Special Release of the High-Performance Cobra S3® Driver Has Unique All-White Cosmetics, Now Offering a Choice... [Read More...]

GOLF in the Swimsuit Issue

The girl in the photo is Blair O’Neal. Honestly, prior to the advertisement below, we’d never really heard of her. Then again, we don’t watch the Big Break. What we do know now is that she was a contestant on that show’s PEI edition – finished runner-up – and was also the MVP of the series when it aired in the Dominican Republic. More importantly, she’s a very accomplished player – average drive 274... [Read More...]

Good Things Come in Threes

In today’s revolving world of technical innovations there remains one constant – 95% of golfers do not possess PGA Tour swing speeds or skills. And while many major manufacturers continue to focus on the ‘small’ market, there are some who realize that the ‘improvement’ category also matters. Case in point, Cobra’s new S3 iron / hybrid lines.  While the S3 packs Tour proven performance  – the MAX... [Read More...]

Cobra S3 and S3 Max

The new S3 from Cobra offers a 30% larger sweet spot which should translate into a few less of those wow-that-really-didn’t-go-where-it-should-have type shots during the course of a round.  Adjustable flight technology means that you can fine tune things a little to fit your desired shot shape.  The S3 MAX comes with an offset to cater to and, hopefully, remedy those who tend to come across the ball and create slice spin. Full Press Release... [Read More...]

Cobra Golf Launches Limited Edition ‘All-White’ ZL Driver

Whoever said you shouldn’t sport white past labour day didn’t tell the folks over at Cobra. Then again, this is a global game and that means there will always be a bright yellow sun shining somewhere.  Also looks like, white is definitely in, or at least in vogue, nowadays with respect to clubs.  TaylorMade’s ghost putters have had a great deal of success to date.  It will be interesting to see if these limited editions of Drivers... [Read More...]

The Longest Cobra Ever

Introducing the New ZL Driver Cobra Golf unveils their most innovative, highest-performing driver ever, the ZL, which is designed to help all golfers achieve more distance.  ZL stands for Zero Limits; which speaks to the mindset Cobra engineers had when they set out to design the longest driver in Cobra’s 36 year history.  Its Advanced Multi-Material Construction and Adjustable Flight Technology are complete game-changers.  The superior performance... [Read More...]